Department of Management, Marketing and General Business

Bachelor of Business Administration (B.B.A.) Degree

Major in General Business (Major Code: 302)

University Core Curriculum Requirements

Refer to the “University Core Curriculum” section of this catalog.

B.B.A. Degree Requirements

General Business Core Requirements

MGT 4311
BUSI 3319
Credit hours to total 120 hours.

Required Courses from Other Subject Areas

Nine hours are required from three areas of specialization (to total 27 hours; at least 21 hours must be upper level) to be chosen from:
accounting, computer information systems, economics, finance, management, marketing or quantitative business analysis. Other subject areas may be developed with approval of adviser and department head. Students will need to consult their adviser to ensure that courses selected will meet major requirements.

Biotechnology and Healthcare Management Emphasis

Students may use the general business major to create a concentration in biotechnology and healthcare management. This concentration has a total of 120 credit hours. Students must take 12 hours from BUSI 4370, CIS 4370, ECON 4370, MGT 4370 and NURS 4355. Students also will select six hours from ECON 4301, 4351, MKT 3350, 4344 and QBA 4358. Nine additional hours of electives in management will complete the 27 hours required for this emphasis. Students will need to consult their adviser to ensure that courses selected will meet major requirements.

Business Education Emphasis

The Department of Management, Marketing and General Business works with the Department of Education to provide course work leading to a general business major with secondary teacher certification. By combining requirements for courses in the general business major with courses required for education certification, students will be prepared to teach in the business education curriculum as established by the State Board of Education Certification. Students will need to consult the appropriate adviser in both the Department of Management, Marketing and General Business and the Department of Education to ensure that courses selected will meet major and certification requirements.

Entrepreneurship/Small Business Emphasis

Students interested in small business and/or new venture creation may use the general business major to create an emphasis in entrepreneurship/small business. This concentration has a total of 120 credit hours. The student must take four required courses from marketing and management that are specifically targeted to entrepreneurship and small business. Students will also select one additional course each from management and marketing. Three additional courses in any one other business area (or an area outside the College of Business selected with the approval of the adviser) will complete the 27 hours required for this emphasis. Students will need to consult their adviser to ensure that courses selected will meet major requirements.

International Business Emphasis

Students interested in international business may use the general business major to create an emphasis in international business. By combining nine hours from the 30 hours required in the general business major with the three hours of elective credits, students can take courses that would prepare them for international business. Students would take 15 hours of international business courses in the College of Business, the International Law and Organizations course in political science, and eight hours in a foreign language. Students will need to consult their adviser to ensure that courses selected will meet major requirements. Credit hours total 122 hours.

Cooperative Education Program

The department offers a cooperative education (co-op) program for students majoring in any field within the department. The co-op program combines classroom study with a planned program of related work experience with industry or government agencies. The program provides students opportunities to earn a portion of their college expenses while gaining work experience which enhances their academic studies. The co-op program could extend the time necessary to complete a degree. Past co-op wages have averaged $10–$15 per hour.